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TUI First Choice Holiday Hypermarket

tui holiday hypermarket

Coventry  |  UK Roll-Out

concept

detail design

UK rollout

project

TUI Holiday Hypermarkets are huge spaces designed for relaxed family-friendly browsing and bespoke holiday services.

 

The stores work alongside TUI's extensive high street store portfolio to provide a unique and inviting environment for larger groups and families to settle in and plan the trip of a lifetime.

Selling big experiences

The Holiday Hypermarket concept lived up to its name with large-scale spaces filled with oversized custom features and big bold colours.

TUI Holiday Hypermarket First Choice Thomson
TUI Holiday Hypermarket First Choice Thomson Seating

materials that bring joy

Bold colours are complemented by a palette of materials designed to bring joy to these tactile spaces.

TUI Holiday Hypermarket First Choice Thomson sample board

Family friendly spaces

Large open-plan spaces provide the important element of safe exploration, particularly for families with children, giving them the chance to roam free and start the holiday experience in-store.

TUI Holiday Hypermarket First Choice Thomson Family area
TUI Holiday Hypermarket First Choice Thomson Foreign Exchange
TUI Holiday Hypermarket First Choice Thomson Mood Board

branded with love & personality

Each space is designed and branded for joy, catering for the hugely diverse demographics entering the store and taking their first steps to a new destination.

Follow the yellow brick road

The large cavernous retail space is divided up into specialised zones with the colourful pixelated path leading the way for easy wayfinding and customer confidence.

TUI Holiday Hypermarket First Choice Thomson internal view
TUI Holiday Hypermarket First Choice Thomson Cruise Deals

Concept & specification pack

Full end-to-end concept design, planning and detail work transformed existing stores into dynamic, multi-layered, retail spaces full of family-friendly personality.

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